bump

AFTER COMING UP WITH DIFFERENT CONCEPTS AND IDEAS WE DECIDED TO GO IN TO A MORE OF A SPORT FEEL BUT STILL GIVE IT A DIFFERENT AND UNIQUE TAKE WITH THE WAY WE DECIDED TO ANIMATE THIS ELEMENTS. WE REALLY WANTED TO CREATE SOMETHING DIFFERENT AND PLAY WITH WORDS THAT REPRESENT WHAT OUR BRAND IS ALL ABOUT 

 
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THE PROCESS

AFTER COMING UP WITH DIFFERENT CONCEPTS AND IDEAS WE DECIDED TO GO IN TO A MORE OF A SPORT FEEL BUT STILL GIVE IT A DIFFERENT AND UNIQUE TAKE WITH THE WAY WE DECIDED TO ANIMATE THIS ELEMENTS. WE REALLY WANTED TO CREATE SOMETHING DIFFERENT AND PLAY WITH WORDS THAT REPRESENT WHAT OUR BRAND IS ALL ABOUT

 

we went and sET UP A QUICK SHOOT HERE IN OUR STUDIO, AFTER TAKING IMAGES OF HANDs IN DIFFERENT POSSES WE THEN ANIMATED EVERYTHING IN AE AND GIVE IT A TWIST WITH SOME CELL ENERGY HIGHLIGHTS.

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the bump

This is where we decided to come and create something unique, a simple bump is what we need it

we went and sET UP A QUICK SHOOT HERE IN OUR STUDIO, AFTER TAKING IMAGES OF HAND IN DIFFERENT POSSES WE THEN ANIMATED EVERYTHING IN AE AND GIVE IT A TWIST WITH SOME CELL ENERGY HIGHLIGHTS. 

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Energy

after the button is pushed and we got it running, energy runs thru our veins and reveals our characters. this was a fun project and we wanted to take it in a direction that could tell our story in a fun and dynamic way. after designing key moments, we then got to animate this characters.